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Eyefire revolutionizes the photographic process.
John Watson, one of the industry’s most experienced digital photographers, heads Eyefire’s photography studio.
“My approach to composition, styling and lighting is distinct, but digital expertise gives me a huge edge over other great photographers who shoot film. I can create, retouch and reposition images real time. On the shoot. That’s great for clients. My knowledge of design, production and technology ensures that what we do in the studio will look just as good coming off press. When making images, I’m thinking about a total process.”
John Watson, Managing Partner
“I was an old school guy. Wanted to do everything in film. I’m convinced now that digital is the way to go. It gives you so many options and John was one of the earliest photographers to embrace it. Eliminating film, processing and scans saves you money and time. And, you can retouch and composite on set. On complicated, multi-layered projects, there’s a high comfort level knowing that it’s all going to work out. And John Watson is one of the most flexible and creative collaborators I work with.”
Todd McGowan
Creative Director, Adamson Advertising
St. Louis, MO
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